KIRC to present at the Society of Professional Journalists Conference

Hello KIRC fam!

I’m super excited to share some news regarding educational and advocacy efforts of Keeping It REAL Caregiving.

I will be speaking at and leading a panel session at this year’s Society of Professional Journalists annual convention! This is a several day convention bringing journalists from all over the country together for training and seminars.

We’re talking journalists from newspaper, television, radio, magazines, digital, and more. What is the KIRC session? Keep reading…

Telling Impactful Stories at the Intersections of Aging, Equity, Caregiving, the Environment and Advocacy

Our event: Join a panel of leaders in the aging industry as they share foundational concepts journalists of all ages must know, to effectively cover aging in America — the story impacting millions of American families.

The U.S. Census Bureau, projects by 2030 all baby boomers will be age 65. By 2034, older adults are projected to outnumber those 18 and younger for the first time in U.S. history.

AARP estimates 53 million Americans already serve as unpaid family caregivers.

This session will explore ‘aging’ stories across housing, transportation, health care, caregiving, employment and climate. Racial inequities and systematic racism often compound these growing societal challenges.

Presenters:

– Julia Yarbough, Magid Associates and Keeping It REAL Caregiving

– Dr. Norman Jackson, Ph.D., MS gerontologists/San Diego State University

– Donna Benton Ph.D., research associate professor of gerontology

– Jennifer M-F Horn, MSW, Family Caregiver Support Center — Care Planner PPACG Area Agency on Aging

Call to Action

Here’s where all of you come in: Do you have topics and/or issues you believe would be helpful to have greater media coverage of? I invite you to share them with KIRC.

Myself and fellow panel members will offer up several concepts which we believe could result in insightful stories for journalists to dig into.

I can’t guarantee such stories would be pursued and/or published, but my goal is to at least get some of these issues in front of more journalists with the hope that will happen.

These are exciting times, indeed!

Until next time~
Julia